Resume
Lead UX Designer | Creative Strategist | Product Design
Senior UX leader with 15+ years driving user-centered design strategy and building high-performing teams. Skilled in design systems, cross-functional collaboration, and translating business requirements into accessible, data-driven solutions that deliver measurable results.
Professional Experience
Highlights for Children
2011 - 2025
Columbus, OH
Family media brand and children's magazine publisher serving millions of families worldwide.
UX Lead
2021 - 2025
Led major platform redesign improving site performance through comprehensive user research and iterative testing
Established unified design system with reusable components and Figma libraries across multiple properties
Built and mentored cross-functional UX team, establishing collaboration frameworks with Product and Engineering
Developed data-driven UX roadmap strategy, prioritizing initiatives based on business impact and user insights
Redesigned commerce checkout flows, reducing completion time and increasing conversion rates
Successfully migrated organization from Sketch/InVision to modern Figma ecosystem with integrated workflows
Highlights for Children
2011 - 2025
Columbus, OH
Family media brand and children's magazine publisher serving millions of families worldwide.
UX Lead
2021 - 2025
Led major platform redesign improving site performance through comprehensive user research and iterative testing
Established unified design system with reusable components and Figma libraries across multiple properties
Built and mentored cross-functional UX team, establishing collaboration frameworks with Product and Engineering
Developed data-driven UX roadmap strategy, prioritizing initiatives based on business impact and user insights
Redesigned commerce checkout flows, reducing completion time and increasing conversion rates
Successfully migrated organization from Sketch/InVision to modern Figma ecosystem with integrated workflows
Highlights for Children
2011 - 2025
Columbus, OH
Family media brand and children's magazine publisher serving millions of families worldwide.
UX Lead
2021 - 2025
Led major platform redesign improving site performance through comprehensive user research and iterative testing
Established unified design system with reusable components and Figma libraries across multiple properties
Built and mentored cross-functional UX team, establishing collaboration frameworks with Product and Engineering
Developed data-driven UX roadmap strategy, prioritizing initiatives based on business impact and user insights
Redesigned commerce checkout flows, reducing completion time and increasing conversion rates
Successfully migrated organization from Sketch/InVision to modern Figma ecosystem with integrated workflows
Senior Web Designer
2016 - 2021
Delivered end-to-end design leadership as primary design team member across concurrent projects
Transformed legacy direct mail processes into digital platform, modernizing customer experience
Designed and launched Highlights Kids website from concept to launch with engaging content destination
Led design strategy for major ecommerce migration from Drupal to Adobe Commerce with accessibility standards
Senior Web Designer
2016 - 2021
Delivered end-to-end design leadership as primary design team member across concurrent projects
Transformed legacy direct mail processes into digital platform, modernizing customer experience
Designed and launched Highlights Kids website from concept to launch with engaging content destination
Led design strategy for major ecommerce migration from Drupal to Adobe Commerce with accessibility standards
Senior Web Designer
2016 - 2021
Delivered end-to-end design leadership as primary design team member across concurrent projects
Transformed legacy direct mail processes into digital platform, modernizing customer experience
Designed and launched Highlights Kids website from concept to launch with engaging content destination
Led design strategy for major ecommerce migration from Drupal to Adobe Commerce with accessibility standards
Web Designer
2011 - 2016
Translated direct mail campaigns into cohesive digital experiences and conversion-optimized email marketing
Designed unified user flows across marketing channels, improving overall conversion performance
Maintained consistent visual brand presence across three digital properties with comprehensive asset library
Built scalable design templates and led visual brand evolution for ecommerce platform modernization
Web Designer
2011 - 2016
Translated direct mail campaigns into cohesive digital experiences and conversion-optimized email marketing
Designed unified user flows across marketing channels, improving overall conversion performance
Maintained consistent visual brand presence across three digital properties with comprehensive asset library
Built scalable design templates and led visual brand evolution for ecommerce platform modernization
Web Designer
2011 - 2016
Translated direct mail campaigns into cohesive digital experiences and conversion-optimized email marketing
Designed unified user flows across marketing channels, improving overall conversion performance
Maintained consistent visual brand presence across three digital properties with comprehensive asset library
Built scalable design templates and led visual brand evolution for ecommerce platform modernization
Brighter Minds Media
2007 - 2010
Columbus, OH
Children's multimedia publisher specializing in educational content and interactive learning experiences.
Digital Designer & Illustrator
2007 - 2010
Created multimedia content across print and digital formats for educational book series
Designed brand identity systems including logos, packaging for PC games, and promotional campaigns
Led web design for multiple digital properties, maintaining cohesive brand experience
Developed illustration and design standards, establishing consistent visual language for educational content
Brighter Minds Media
2007 - 2010
Columbus, OH
Children's multimedia publisher specializing in educational content and interactive learning experiences.
Digital Designer & Illustrator
2007 - 2010
Created multimedia content across print and digital formats for educational book series
Designed brand identity systems including logos, packaging for PC games, and promotional campaigns
Led web design for multiple digital properties, maintaining cohesive brand experience
Developed illustration and design standards, establishing consistent visual language for educational content
Brighter Minds Media
2007 - 2010
Columbus, OH
Children's multimedia publisher specializing in educational content and interactive learning experiences.
Digital Designer & Illustrator
2007 - 2010
Created multimedia content across print and digital formats for educational book series
Designed brand identity systems including logos, packaging for PC games, and promotional campaigns
Led web design for multiple digital properties, maintaining cohesive brand experience
Developed illustration and design standards, establishing consistent visual language for educational content
Education
Columbus College of Art & Design
2002 - 2006
Bachelor of Fine Arts
2006
Illustration and Fine Arts Focus
Skills & Expertise
Core Expertise
Design Systems & Strategy
UX & Product Design
Team Leadership
Cross-functional Collaboration
User Research & Testing
Accessibility (WCAG 2.1)
Agile Methodologies
Platform Theming
Journey Mapping
Prototyping
Wireframing
Brand Identity & Visual Design
Design Tools
Design
Figma
Sketch
Adobe Creative Suite
Zeroheight
Zeplin
Development Tools
Development
HTML
CSS
Adobe Commerce (Magento)
Drupal
Laravel
Docker
PHPStorm
Research & Productivity
Jira
Confluence
Quantum Metric
A/B Tasty
Miro
UserTesting
User Interviews
Come say hey and let's make something awesome together.
Come say hey and let's make something awesome together.
Come say hey and let's make something awesome together.
© 2025
© 2025